October 27, 2026
A lot of small business owners ask me some version of the same question: “My website looks fine. Do I really need to keep updating it?” […]
Career & Marketing Insights
Tips, Strategies &
Real Advice.
From résumé writing and job search tips to web design, SEO, and digital marketing - practical insights from nearly three decades of helping businesses and professionals grow.
October 25, 2026
Loan officers are usually great at explaining things one-on-one. You walk a nervous first-time buyer through pre-approval, calm down a self-employed borrower who thinks they’ll never […]
October 20, 2026
“Does my résumé have to fit on one page?” is one of the questions I hear most from people getting ready to apply for a new […]
October 18, 2026
Real estate agents ask me this a lot, usually with a little skepticism. They’ve seen the advice to “start a blog,” maybe tried it, and wondered […]
October 13, 2026
“How much should I spend on Google Ads?” is one of the first questions I hear from small business owners. It’s a fair question, and the […]
October 11, 2026
If you run a moving company, you’ve probably heard that you “need a blog.” You may have even tried one. A few posts about packing tips, […]
October 10, 2026
If you run a small-town business, Facebook (and maybe TikTok) might feel like enough. You post specials, answer messages, and people in town already know your […]
October 10, 2026
If you’re pricing a new website in 2026, you’ve probably seen everything from free DIY builders to five-figure agency quotes. That spread is confusing on purpose. […]
October 4, 2026
A while back I wrote about why a website audit matters. This post is the other half of that conversation: what I actually look at when […]
May 5, 2026
Here is a scenario a lot of small business owners find themselves in. They are running a Google Ad, posting occasionally on Instagram, and have a […]
April 28, 2026
You know you should be posting. You have thought about it. You have probably even had ideas pop into your head during the day, little things […]
April 21, 2026
Thirty-nine dollars a month. That is less than most people spend on a streaming service, a gym membership, or a couple of trips to the coffee […]